Prêmio Recall - GOLD - 2022
Category: Branding Design
Client: Rosemary
Agency: CEXM
FestGraf - BRONZE - 2022
Category: Branding Design
Client: Rosemary
Agency: CEXM
About
Rosemary Café is the most charming and luxurious coffee shop in Doha, Qatar. Present at Alhazm Mall, its visual experience is dazzling, impressive just getting closer. From a delicious breakfast to a sumptuous dinner the Rosemary experience adds modernity to the luxury of its products, leaving everyone delighted.
Challenge
Our challenge was to redesign a brand whose purpose is to serve and delight through all the senses: vision, touch, hearing, smell and taste. The old brand in addition to not having a good application, did not convey the necessary recognition and enchantment so present in everything the Rosemary touches.
Criação
We were inspired by the sweeping environment of its decoration and brought an organic and sophisticated visual proposal which dialogues with what the company represents. All this reinforcing its experience, recognition and applicability.
Old brand
Technical Sheet
Art Direction: Carlos Mello
Content: Carlos Mello
Account Manager: Abdulrahman AL-Thani
Project: Identidade Visual
Client: Rosemary
Location: Doha, Qatar
Agency: CEXM
Year: 2022